Data Appending

Data Appending From AccuraData

Data Appending is the process where we will take your existing database, which may have old or incomplete information and freshly update it against our database, with the new, correct, or previously missing information included. By enriching your database with our Data Appending service, you can ensure your business is singing from an accurate hymn sheet.

Data Appending can bring a lot of value out of your existing database. A contact database would be expected to degrade at a rate of around 20%-30% per year. By the third year without a cleanse, your data could be almost entirely useless. This is why we recommend to our clients that they complete at least one Database append per year to limit this problem.

By having new information added with Data Appending, you’ll be able to gain more actionable insights into your existing database, which can assist you with your overall sales strategy. Plus, your employees will thank you for improving their workflows with more accurate data.

 

How Data Appending Works

You’ll contact us, either by phone or email- letting us know how many records you have and what information you need appended, we’ll tell you how many records we can facilitate.

We’ll then send you an invoice for the number of records that will be appended with the up-to-date information.  Once paid, we’ll get to work on your Data Appending.

We will match the records you have provided against our internal database and populate your database with the up-to-date information we hold on the record.

Once your Data Appending has been completed, we’ll then return your dataset with the new information flagged and included for you, meaning you’re ready to go!

Contact Us

13 + 3 =

Things change all the time in business. Phone numbers change, decision-makers leave and sometimes businesses will just randomly stop trading. These all create bottlenecks and waste in your sales process. By utilising effective Data Appending, you can easily cut this waste out and improve the performance of your sales teams.

One of the great things about Data Appending is that, it can quite often be a lot cheaper than buying an entirely new dataset; depending on the information you want to add. This is especially true if you have a large existing database that requires an update.

Still have questions? Want to talk about a specific type of data? You can get in touch with our expert team, either on the phone or via email and we’ll help you get started on improving the overall health of your internal database with Data Appending.

No-Fuss Cleansing at ACCURADATA

Blog

The Complete Guide To B2B Leads in 2026

B2B Leads are one of the most commonly used methods for businesses to target new customers. By utilising them, sales teams are finding themselves able to generate more business and decrease the cost and time...

B2B Data Provider: How to Choose the Right One

Every outbound campaign, every piece of email marketing, every telemarketing sequence your business runs begins with the same question: who are you going to contact? The answer to that question lives inside your contact data....

The Role of a Database for Email Marketing

Email marketing consistently delivers the highest return on investment of any digital channel. Research from Litmus and HubSpot’s 2025 State of Marketing Report puts the average return at $36 for every $1 spent a figure...

CEO Emails: Tips to Connect with Top Executives

Unlocking CEO emails can open doors to invaluable connections. Discover essential tips and strategies to effectively reach out to top executives today! In today’s fast-paced business world, it is crucial to establish direct lines of...

Building a Powerful Telemarketing Database

Building a powerful telemarketing database is essential for reaching the right audience. Discover strategies to enhance your outreach and boost results. Understanding the Importance of a Telemarketing Database A robust telemarketing database is the backbone...

Direct Marketing Lists: How to Build Them Effectively

Unlock the secret to marketing success with effective direct marketing lists. Discover strategies to build and optimize your target audience today! Understanding Direct Marketing Lists In the bustling world of marketing, direct marketing lists serve...